LAN Summit Social Media Ambassador Toolkit

    Welcome to the social media ambassador toolkit for the Health Care Payment Learning & Action Network (LAN)! We hope you will consider joining us as a social media ambassador for the LAN Summit on October 30, 2017. We’d love your help in spreading the word about several important session topics in advance of the event, as well as posting messages and/or live tweeting on the day of the Summit. Below is some background on the LAN Summit. We’ve also provided some sample social media posts and messages for ambassadors to share on social media. The LAN is also posting messages on our Twitter profile, so feel free to share our posts, retweet, or use the suggested posts below.

    About the LAN Summit

    The LAN is hosting its fourth Summit on October 30, 2017. We have an exciting roster of speakers lined up to discuss implementation of alternative payment models (APMs) and share actionable steps for shifting the way the nation pays for health care to one that rewards quality over quantity. Whether participants are just getting started with APMs or already piloting new models, the event caters to multiple stakeholders, including health care payers, purchasers, providers, and advocates working together with state and national leaders to accelerate APMs.


    Below are some sample tweets to share about the LAN Summit. Please use the hashtags below in your posts and tag us @Payment_Network.

    Twitter Tips

    • Remember to make sure your posts are under 140 characters.
    • Links work better if you shorten them. Shorten your links at

    Suggested # for Twitter:  #LANSummit #APMadoption #aligningforaction #MaternityAPMs #PrimaryCare #APMs #paymentreform

    Suggested Pre-Event Posts

    TweetAccompanying Graphic
    Hear remarks from CMS administrator @SeemaCMS at the #LANSummit. Register today!Download Image
    Join us/me for the #LANSummit on October 30 to accelerate adoption of #APMs. @Payment_Network Download Image
    Register for the #LANSummit and hear more how they are #aligningforaction for #APMadoption Image
    Interested in learning about #APMadoption ? Join us at the #LANSummit and learn about the APM measurement effort.
    Download Image
    Excited for the upcoming #LANSummit? Check out the interactive agenda with new sessions & plenaries. Download Image
    Want to hear success stories from #CommittedPartners about #APMadoption? Register for the #LANSummit on Oct 30. @Payment_NetworkDownload Image
    Just announced Senator Bill and Former Senator Tom Daschle as the #LANSummit keynote speakers! Register today! @Payment_Network Download Image
    The #HCPLAN APM Framework has been refreshed! Learn how these changes apply to your organization or health plan at the #LANSummit. Download Image
    Come explore opportunities & strategies to ensure patients have the Right Care at the Right Time! #PatientEngagement Download Image

    Suggested Day-of Posts

    Tweet(No graphics)
    Follow along as I/we live tweet from the #LANSummit today! @Payment_Network
    Couldn’t attend the #LANSummit in person? Follow @Payment_Network to get live updates from the event
    Networking with #APM implementers at the #LANSummit

    Suggested Post-Event Posts

    TweetAccompanying Graphic
    Want more #PaymentReform? Keep the conversation by signing up to get the latest news, events & more. #LANSummitDownload Image
    I/we enjoyed networking with peers and learning more about implementing #APMs at the #LANSummit. Thanks @Payment_Network!(Thank you graphic to come -- will feature photos from event)
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